Rado Receives Red Dot Award Honourable Mention
Friday - 13 July 2012
Thirty jury members spent several days evaluating all nominees before selecting the high-tech ceramic Rado True Thinline for the title of Honourable Mention, deciding that the timepiece proves "design is an integral part of innovative product solutions".
The Rado True Thinline is an extra-thin, high-tech ceramic watch that incorporates a 1 mm thin movement. An entirely new manufacturing process was developed in order for the brand to achieve its vision: "Slender, pure lines [that] enclose a masterpiece of technology".
The watch weighs only 35 grams, and the 30 mm ceramic case has a hardness of 1,250 Vickers. Other features include sapphire crystal and Quartz movement.
To celebrate its Red Dot award, the Rado True Thinline will be displayed in the Red Dot museums in Essen, Germany (from 3rd - 29th July 2012) and Singapore (from 1st August 2012 - July 2013).