Rotary Watches Limited was founded in 1895 in the Swiss town of La Chaux de Fonds. Moise Dreyfuss, the founder of the company, focused on elegance and beauty of the timepieces. Twelve years after the establishment of the company, Dreyfuss opened an office in the UK. Today, Rotary watches are available in over 35 countries. Rotary has a number of watch collections developed for the needs of all individuals. One of the main aims of the company is to blend the traditional with the modern.