Wenger is iconically associated to the invention of the Swiss army knife; an association that is linked to the watch...
Words come to mind instantly. Powerful words, like precision, craftsmanship, and skill. For centuries, the inscription “Made in Switzerland” has carried with it an untainted mystique. An air of quality and not without reason. Passed from generation to generation, the attention to detail and the devotion to perfection are as natural to the Swiss as the snow in their Alps. Today, Swiss watches can be found on the wrists of kings.
There are but a few objects attributed to the hand of man that have been elevated to the vaunted status of “classic”. That have achieved a level of style and function lofty enough to have them designated as the standard by which all others are measured. It will come as no surprise that two of these objects can trace their origins to the same country. That they should come from one company in one small Swiss town, however, must be considered truly remarkable.
Wenger Swiss Watches have set the benchmark by which timepiece technology, innovation, multi-functionality and styling will be measured for years to come.
One of the famous watch makers to come out of Delemont, Switzerland. Wenger is very famous for the invention of the Swiss army knife. The Wenger Watches are designed around the Swiss Army Knife and the Wenger watches are related to all the basic ideas and concepts of the knife.
The first concepts of the Wenger watches were built around having a multifunctional use for the outdoors person. Consequential designed of the Wenger Watches have also been fashioned around elegance.
Over the last eight years, WENGER has been forming relationships with a few carefully selected market leaders who have been producing WENGER-branded products which incorporate the features of the world-famous Swiss pocket knife in additional product segments, such as footwear, tents, backpacks, sleeping bags, computer cases and travel equipment.
WENGER will continue to focus on its other product groups, in particular the WENGER watches, Swiss Made watches and WENGER travel gear and its accessories. As per January 2014 the WENGER knife portfolio has been integrated into the knife assortment of WENGER’s mother company, Victorinox. This step will make the Swiss Army Knife even a more powerful and successful global ambassador of Switzerland.