Nomos Glashütte Watch Commissions Artist Sarah Illenberger
Friday - 17 January 2014
Renowned artist and illustrator Sarah Illenberger has produced a series of creative images for Nomos Glashütte.
The Berlin based artist has turned Nomos Glashütte watches into new objects, including flowers, boats, bow ties and dominos, for the brand's latest advertisements.
The transformations were made possible using found objects from eBay and flea markets, and the resulting images encourage people to see the watches to be seen in a new light.
Speaking of the challenge involved in the project, Illenberger said: "Watches are already very iconic, which makes them much more difficult to transform than a doorknob, for example."
The photographs, taken by Ragnar Schmuck, will feature in the brand's catalog and its promotional materials.
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