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Blogger Search Begins for Maurice Lacroix Watch Diving Trip


Maurice Lacroix is offering bloggers a unique opportunity to report on a world freediving record attempt in France.

The project, called 'The French Job', will see a team of eight chosen bloggers travel to France with the Swiss watch brand to document Sébastien 'The Sub' Murat's attempt to dive 703ft below sea level without oxygen.

The brand is looking to recruit bloggers in English, German, Russian and Chinese, a video blogger, a Wordpress expert, a personal assistant and a pool boy. The team will spend two weeks in a luxury villa on the French Riviera, where they will keep the web community updated Murat's progress.
In order to break the record, Sébastien Murat has developed a technique inspired by his studies of whales, dolphins and seals. By diving to great depths with empty lungs, the marine mammals avoid the risk of their respiratory organs expanding with decreasing pressure - a skill that 'The Sub' has adapted in order to reach depths of over 700ft without oxygen.
Murat will wear a Maurice Lacroix Pontos S while he dives, and each of the chosen bloggers will also receive their own Pontos S timepiece as a perk of the job. One other applicant (outside of the chosen eight) will also receive the watch as a consolation prize.

Interested bloggers should apply at, but all applicants must be at least 20 years of age, hold a valid passport and be suitably qualified for their chosen role. Each application is posted on the website for voting, with the eight people that collect the highest number of votes winning a coveted place on the trip.

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