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TAG Heuer Watch Supports Team Tilt in Red Bull Youth America's Cup


TAG Heuer will partner with the Swiss National Team in the first ever Red Bull Youth America's Cup.

The Red Bull Youth America's Cup is aimed at talented young sailors from all over the world, and will take place in August/September 2013 in San Francisco, during the America's Cup racing season. Ten national teams of six sailors, aged 19 to 24, will participate.

All teams will compete using the same wing-sailed AC45 catamarans as the America's Cup World Series events. TAG Heuer will provide technical support to the Swiss sailors of Team Tilt, and will provide them with TAG Heuer Aquaracer watches and eyewear. The team will also wear the TAG Heuer colours.

"This is a huge boost," said Team Tilt project leader Alex Schneiter. "TAG Heuer has been intensely involved in America's Cup since the 1960s, and they've been creating sailing and yachting timepieces since the 1930s. Having them onboard is an honour, and it's going to seriously improve Switzerland's chances of bringing home the Cup."

TAG Heuer President and CEO Jean-Christophe Babin said: "It's the perfect match - a Swiss brand and a Swiss team, working side by side at the highest level of competitive sailing. We are very proud and excited to be partnered with this next generation of racing talent. TAG Heuer and Team Tilt are driven by the same values: high-tech, precision, tradition and 100% passion for competition. We hope that this exciting experience will stimulate future Swiss projects. We would be very proud, for example, to be associated with a Swiss bid for the 35th America's Cup."
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