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Anonimo Watches - Anonimo respects and admires the evolution of the original Italian military watch. In 1997, Federico Massacesi, a longtime executive with fashion design legend Salvatore Ferragamo, officially established Anonimo in the creative center of Florence. And so Anonimo was born, a monument to excellence complete with the original artisans and materials essential to keeping tradition intact and alive. Though Anonimo may be less than a decade old, its people, its processes, its craftsmanship date back over 50 years. Anonimo was born and thrives today. Anonimo's future is inextricably linked to its past. Anonimo is a perfect blend of tradition and innovation.

Anonimo news

Anonimo - Ivan Basso’s Choice


Winner of the giro d’Italia in both 2006 and 2010, Ivan Basso has made clear hi... read more

Anonimo - Elegance, Charity, Exclusivity


Ivan Basso is a cycling champion—Italy’s racing superhero. The Tour of Italy (... read more

Anonimo and the Race Toward a Cure


Ivan Basso is a champion—Italy’s racing superhero. Quite simply, the Tour of I... read more

Anonimo Revisited


While most watch companies offer more or less overtly macho designs under the r... read more

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